Job Description

We are looking for a talented Digital Marketing Manager to lead our marketing efforts, optimize ad campaigns, and oversee a dynamic team
Core Responsibilities
* Managing and optimizing PPC campaigns (Google Ads, Bing Ads, Meta Ads).
* Developing and implementing SEO/SEM strategies.
* Creating content marketing strategies and coordinating with creative teams.
* Handling budget allocation and ensuring ROI-focused lead generation.
* Managing analytics tools to track performance and make data-driven decisions.
* Plan and execute paid advertising campaigns across Google, Bing, Meta, and other platforms.
* Optimize ad performance to achieve the best ROI.
* Manage and delegate tasks to a team of SEO specialists, content creators, and social media marketers.
* Develop a comprehensive digital marketing strategy for the US and international markets.
* Monitor performance metrics and create actionable reports.
* Stay updated on industry trends and implement new tools and strategies.
Key Skills:
* Deep understanding of ad platforms (Google, Bing, Meta).
* Knowledge of tools like Google Analytics, SEMrush, SpyFu, or HubSpot.
* Expertise in keyword research, audience segmentation, and campaign scaling.
* Strong analytical and communication skills.
Qualifications
* Advanced expertise in Google Ads, Bing Ads, and social media ad platforms.
* Proven experience managing a digital marketing team.
* Excellent analytical and problem-solving skills.
* Certifications in Google Ads or Facebook Blueprint (preferred).
* Strong communication and organizational skills
Job Types: Full-time, Permanent
Pay: ₹500,000.00 - ₹1,200,000.00 per year
Schedule:
* Day shift
Experience:
* total work: 5 years (Preferred)
Work Location: In person