Internal Communications Specialist at Solomon Page in New York, NY

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Job Description

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  We are looking for a Internal Communications Specialist for a top fashion company in New York, New York.
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   Responsibilities:
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   Coordination of all employment brand content and calendar management for social media channels
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   Execute the activation and ensure alignment of our Employer Value Proposition across internal &amp; external channels, including LinkedIn, Glassdoor/Indeed, Clinch, CareerArc, Canva, SharePoint, and others. Keep Employer Brand Playbook up to date with internal comms with company changes like About Us
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   Manage the CareerArc platform globally including scheduling social posts to both recruiter and corporate social media channels
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   Keep the careers website content up to date including images, awards, copy, and videos using the CMS. Look for ways to enhance the candidate experience with engaging content
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   Run the yearly U.S. Great Place to Work award including the associate survey, culture brief, and associate celebration event
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   Send quarterly talent community emails to candidates in the CRM creating compelling content and track the impact on conversions. Uncover insights that help optimize candidate communication and the digital content strategy by using candidate research and performance metrics
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   Support EVP refresh project by helping with candidate surveys, associate focus groups, competitor audits as well to guide the Employer Brand agency to meet with key leaders
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   Create monthly global reporting for employer branding/talent acquisition metrics ensuring consistency, and propose improvements where needed. Analyze data and make local and regional recommendations
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   Consistently search for new opportunities to elevate the brand by reviewing competitors, understanding industry best practices, exploring vendors and nurturing partnerships
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   Explore opportunities to bring AI into Employer Brand including reviewing new tools and opportunities available to drive efficiencies in content creation and ways of working
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   Manage the Careers Inbox and respond to candidates in a timely fashion
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   Work with content production on projects that include high end graphics, photography, videos or any creative needs in brand guidelines. Manage content centrally to be leveraged globally
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   Partner closely with Communications, Inclusion and Diversity, external vendors, and regional recruiters
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   Support daily tasks and projects - create presentations, coordinate meetings, develop resources
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   Required Qualifications:
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   Experience in social &amp; digital marketing, communications, or recruiting/human resources preferred
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   Bachelor&rsquo;s Degree Required
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   Knowledge of Employer Branding, Talent Acquisition, Corporate Communications and/or Marketing a plus
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   Passion for digital media, creative design and storytelling
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   Extremely detail-oriented
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   Excellent communication skills with internal and external audience as well as excellent verbal, written and analytical skills
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   Social media savvy and knowledge of emerging trends and platforms
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   Curious and quick study at learning new tools, platforms and software
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   Strong ability to collaborate and influence others in a highly matrixed environment
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  If you meet the required qualifications and are interested in this role, please apply today.
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   The Solomon Page Distinction
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  Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.
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   About Solomon Page
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  Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit:
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   solomonpage.com
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  and connect with us on
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   LinkedIn
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  Opportunity Awaits.
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AI Powered Job Insights

A fantastic opportunity has just opened up for an Internal Communications Specialist with a leading fashion company in New York, NY! This role requires a blend of creativity and strategic thinking to enhance the company’s employment branding and communications efforts.

📍 Location: New York, NY  
💼 Position: Internal Communications Specialist  
⏰ Type: Contract  
📅 Date Posted: 2024-07-23  

Role Summary:  
- The Internal Communications Specialist will manage and coordinate various employment brand initiatives across multiple platforms including social media and the company’s careers website.  
- This role plays a critical part in maintaining the Employer Brand Playbook and enhancing the candidate experience through engaging content.  

What You'll Do:  
- Coordinate employment brand content and manage social media calendars  
- Execute activation of the Employer Value Proposition across internal and external channels  
- Oversee the CareerArc platform and keep the careers website updated  
- Run the Great Place to Work awards and manage related events  
- Send quarterly talent community emails and analyze candidate communication strategies  
- Support the EVP refresh project through surveys and audits  
- Create monthly global reports on employer branding metrics  
- Explore AI opportunities in Employer Branding processes  
- Manage candidate inquiries via the Careers Inbox  
- Collaborate with content production teams on creative needs  
- Partner with different departments to strengthen communication efforts  

What's Needed:  
- Experience in social & digital marketing or communications preferred  
- Bachelor’s Degree is required  
- Knowledge of Employer Branding and Talent Acquisition is a plus  
- Strong passion for digital media, storytelling, and creative design  
- Excellent communication and analytical skills  
- Savvy with social media trends and emerging platforms  
- Ability to quickly learn new tools and software  
- Strong collaboration skills in a matrixed environment  

If you meet these qualifications and are excited about making an impact in internal communications, consider applying for this position!

Top Interview Questions

  • Q: Can you describe your approach to managing and executing an Employer Value Proposition (EVP) across various communication channels?

    A: To manage and execute an EVP effectively, I first ensure that I have a deep understanding of the company's core values and culture. I then create a content calendar that outlines when and how to communicate the EVP across different platforms, such as LinkedIn, Glassdoor, and our careers website. Consistent messaging is crucial, so I align with teams across the organization to ensure everyone is on the same page. Finally, I regularly analyze engagement metrics to adjust strategies and improve effectiveness.

  • Q: Share an example of a successful employer branding campaign you’ve executed. What metrics did you use to measure its impact?

    A: In my previous role, I led an employer branding campaign that showcased employee testimonials and company culture through a video series. We shared it on social media and our careers site. To measure its impact, I tracked metrics such as increases in application rates, engagement on social media posts, and positive mentions on employer review sites. The campaign resulted in a 30% increase in applications and improved our Glassdoor rating.

  • Q: How do you stay updated on social media trends and leverage them for employer branding efforts?

    A: I make it a priority to follow industry leaders, read publications, and participate in webinars focused on social media trends. Additionally, I use tools like Google Trends and BuzzSumo to identify hot topics. By integrating these insights into our employer branding strategy, I can create timely and relevant content that resonates with potential candidates and reflects current industry conversations.

  • Q: Can you discuss a challenge you've faced when trying to enhance the candidate experience and how you approached it?

    A: In a previous position, we noticed candidates dropping out during the application process due to its length. I initiated a process review, gathering feedback from candidates to identify pain points. We streamlined the application form by reducing unnecessary fields and enhancing our communication at each stage with timely updates. As a result, completion rates improved by 40%, leading to a richer talent pool.

  • Q: What strategies do you use to analyze and report on employer branding/talent acquisition metrics effectively?

    A: I utilize a combination of analytics tools and dashboards to track key employer branding metrics, such as application rates, source effectiveness, and engagement levels. Regularly reviewing this data allows me to identify trends and areas for improvement. I prepare monthly reports highlighting these metrics and provide actionable recommendations for our strategy. For example, if a specific channel is underperforming, I would investigate potential causes and propose adjustments to optimize our efforts.

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