Marketing Manager at Opel Singapore in Singapore, Singapore

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Job Description

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   ABOUT ALPINE GROUP
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  Alpine Group is a major private player in one of the most complex and competitive automotive markets in the world&ndash;Singapore.
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  From humble beginnings rooted in motor vehicle financing, hire purchase and insurance services in 1980, Alpine Group has grown to become a highly successful and trusted partner to several of the world's top automotive brands.
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   MARKETING MANAGER, ALPINE GROUP
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  This is a full-time on-site role for a Marketing Manager at Alpine Group. As a Marketing Manager, you will be responsible for developing and implementing marketing strategies to promote our vehicles in the Singapore market. Your day-to-day tasks will include managing marketing campaigns, conducting market research, analyzing consumer trends, and collaborating with multiple teams to ensure successful customer acquisition, retention, and growth.
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   JOB DESCRIPTION
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   Create and manage marketing plans
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    in collaboration with brand principals and various departments' key employees and senior management,
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   ensuring alignment with OEM strategies and optimal use of resources.
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    Organize regular marketing strategy meetings to review promotional programs and to l
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   ead the marketing team by establishing the necessary structures, systems, competencies, and values to achieve and surpass the goals outlined in marketing plans.
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    Establish an effective reporting and communication process, both external and internal, and to facilitate information flow between the marketing and sales teams, and in ensuring all staff are familiar with ongoing marketing programs for new sales and aftersales services, and other promotional initiatives.
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   Develop and maintain strong relationships with key vendors, industry leaders, media and other organizations for cooperation and mutual benefit, and to process actionable insights by monitoring significant industry developments.
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   Oversee event management for digital, retail, and B2B sectors.
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   JOB REQUIREMENTS
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   Minimum of 4 years marketing experience with global brands at a nationwide level.
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   Minimum of 4 years experience in a team leadership role requiring excellent communication and interpersonal skills, and strong strategic planning skills.
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   Fully conversant in media buying terminologies with sufficient digital marketing knowledge to interface successfully with sales and marketing teams, collaborate effectively with external parties, and engage with OEM marketing teams.
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   Knowledge of the automotive industry is a plus.
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   Bachelor's degree in Marketing, Business Administration, or a related field.
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   Valid Class 3 driving license.
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